Non-medical & medical home care franchise — 207 outlets, graduated royalty (4-5%), $55K franchise fee, Area Representative support model
Franchises · Non Medical Franchises · FDD 2025
Graduated royalty (5%/4.5%/4%) rewards growth — most franchises charge flat 5%+. Area Representative model provides local mentorship. Optional medical services pathway for qualified franchisees. Multi-business expansion from single office (up to 3 territories). 10-year term with 30-year max — longer runway than most competitors.
Non-Medical Home Care, Medical Home Care (qualified), Companion Care, Temporary Staffing
Assisting Hands Home Care has 207 US outlets with $1.3M median revenue. Revenue data is available, though no P&L is disclosed. However, state regulators have flagged the franchisor's financial condition — proceed with caution and verify the franchisor's ability to deliver ongoing support.
Wide performance gap: median is $1.3M but average is $2.3M. A few top performers inflate the average — plan for the median, not the mean
Steady growth from 175 to 207 outlets — stable expansion without overextension
State regulators flagged the franchisor's financial health — a rare and serious disclosure that questions their ability to support you
Assisting Hands is a mid-size, growing home care franchise (207 outlets) with the most franchisee-friendly royalty structure in the industry — your effective rate drops from 5% to 4% as you grow past $96K in revenue. The $55K franchise fee and modest total investment ($97K-$180K) make it an accessible entry point, and the option to stack up to 3 territories from one office creates meaningful upside (top performers earn $9-11M). The system has grown 34% over 3 years with a clean litigation record. Key concern: state regulators have flagged the franchisor's financial condition — investigate this thoroughly. Single-territory median revenue of ~$830K is below the category leaders, and no profit data is disclosed. The Area Representative model provides local mentorship but adds variability in support quality.
Our assessments reflect independent analysis of publicly-filed Franchise Disclosure Documents, state registration disclosures, and court filings. This is not legal, financial, or investment advice. Franchisors may submit corrections through our vendor portal.
This is the single most important question. The data below comes directly from the franchise's legally required disclosure document (FDD Item 19).
The typical franchisee earns $1.3M/year in gross revenue. The top performer at $11.2M pulls the average up, so plan for the median, not the mean.
This median revenue is in the top tier among non-medical home care franchises in our database.
Average Revenue
$2.3M
Median Revenue
$1.3M
More reliable benchmark
Top Performer
$11.2M
Bottom Performer
$77K
Why this matters for you:
What percentage of franchisees reach each revenue level? This tells you how realistic each target is.
Revenue is gross billings, not profit. After caregiver payroll, overhead, and franchise fees, owner profit is typically 10-25% of gross revenue.
3 of 82 franchisees (4%) are in the highest revenue band ($10M+), while 12 (15%) are in the lowest (Under $500K).
A healthy system has most franchisees in the middle bands. Heavy clustering at the bottom is a warning sign.
Estimated using industry benchmark margins (no P&L disclosed by this franchise)
At median franchise revenue ($1.3M), the estimated owner take-home is roughly $317K/year — including a $50K owner salary.
This is a strong return relative to the investment — above typical franchise earnings.
Revenue is not profit. This table translates gross revenue into estimated owner take-home using industry benchmark margins. The highlighted row is closest to the median revenue ($1.3M).
| Revenue | Gross Profit | Est. Net | Owner Take-Home |
|---|---|---|---|
| $500K | $210K | $100K | $150K |
| $750K | $315K | $150K | $200K |
| $1.0M | $420K | $200K | $250K |
| $1.3MMEDIAN | $560K | $267K | $317K |
| $1.5M | $630K | $300K | $350K |
| $2.0M | $840K | $400K | $450K |
| $3.0M | $1.3M | $600K | $650K |
Gross margin: 42% | Est. overhead: 20% | Franchise fees: 2% | Owner salary: $50K added
Margins estimated from industry benchmarks. Your results will depend on market, management, and tenure.
Outlet count, growth trajectory, and churn — signals of system health
Moderate, steady growth — the system is expanding without overextending. A balanced signal.
Steady growth suggests the franchisor is being selective about new franchisees, which typically means better support per franchise.
What this means for you:
Upfront investment, ongoing fees, and minimum performance requirements
What you need to write checks for before earning your first dollar.
Does not include rent ($450-$3,750/month est), insurance, payroll, or marketing spend.
Key metrics that signal whether franchisees in this system tend to succeed or struggle.
Small system — less track record
Net outlet growth over 3 years
Terminations + closures as % of total system
Franchise agreements signed but never operationalized
Transfers suggest a liquid resale market — good for exit planning
These recurring fees come off the top of your revenue every month, regardless of profitability.
These fees are deducted before you see any profit. At $500K revenue with 7% combined fees, that's $35K/year going to the franchisor — before you pay rent, staff, or yourself.
Complexity, risk scoring, and key signals to watch
Moderate complexity — manageable for most operators with proper training. The biggest challenge area is hiring (8/10).
Each dimension scored 1-10. Higher = more complex or risky. The shape shows where this franchise's challenges concentrate.
Roughly balanced strengths and watch items — typical for most franchise systems. (8 strengths, 7 watch items)
Your franchise is only as strong as the company behind it. A weak franchisor can't deliver on training, marketing, or technology promises — regardless of how good the business model is.
A financially weak franchisor may struggle to provide training, marketing, technology, and ongoing support. If they can't sustain themselves, your investment is at risk regardless of your own performance.
Key considerations before investing — your outcome depends more on you than the brand.
| Item | Low | High |
|---|---|---|
| Initial Franchise Fee | $55,000 | $55,000 |
| Security Deposits | $500 | $4,000 |
| Insurance | $3,500 | $7,000 |
| 3-Month Lease Payments | $1,500 | $6,000 |
| Leasehold Improvements | $0 | $7,000 |
| Signage | $700 | $3,000 |
| Furnishings | $1,500 | $6,000 |
| Computer System and Software | $2,000 | $4,500 |
| Business Licenses and Permits | $150 | $500 |
| Licensing and Credentialing | $700 | $10,000 |
| Initial Training Expenses | $2,000 | $4,000 |
| Professional Fees | $2,000 | $7,200 |
| Convention Fee | $1,200 | $1,200 |
| Recruiting Expense | $2,500 | $6,000 |
| Compliance Materials | $1,000 | $2,500 |
| Advertising, Marketing and Promotion | $2,250 | $6,000 |
| Additional Funds (3 months) | $20,350 | $50,100 |
| Total | $96,850 | $180,000 |
Includes $56,200 paid to franchisor/affiliates. Conversion franchise: $37,500-$165,000.
Total Hours
15.5
Overview, fees, territory, training, and raw data tables
Legal Entity
Assisting Hands Home Care, LLC
State of Organization
Arizona
Headquarters
5700 E. Franklin Road, Suite #105, Nampa, Idaho 83687
Business Model
Office-based (800-1,500 sq ft, professional office environment). Must maintain approved office location within territory.
Parent Company
None
Franchise Fee
$55,000 (uniform, non-refundable). $50,000 for 2nd/3rd simultaneous purchase. 10% veteran discount ($49,500). Conversion: $0-$40,000.
Total Investment
$96,850 – $180,000
Royalty
Graduated: 5% if Gross Revenue < $48K, 4.5% if $48K-$95,999, 4% if $96K+
Investment Notes: Includes $56,200 paid to franchisor/affiliates. Conversion franchise: $37,500-$165,000.
Technology Fee: Not currently charged. May charge up to $1,000/month.
data — Historical gross revenue for 181 Franchised Locations (12+ months as of Dec 31, 2024) and 5 Affiliate Locations, plus 9 locations opened by existing franchisees during 2024. 21 new locations excluded (not open 12 months). 3 ceased/terminated excluded. Franchisees with multiple businesses report combined revenue.
PROCEED WITH CAUTION — strong franchise economics offset by franchisor financial health concerns
Situation
Assisting Hands offers the most franchisee-friendly royalty structure in non-medical home care (graduated 4-5%), a large and growing 207-outlet system, clean litigation record, and attractive multi-territory expansion potential. The $55K franchise fee and $96.8K-$180K total investment position it as a mid-cost entry point with above-average upside.
Complication
State regulators have flagged the franchisor's financial condition — the same flag carried by 1Heart. Single-territory median revenue (~$830K) is below the averages disclosed by Home Instead ($2.26M median) and Right at Home ($1.6M). No profit data disclosed, training is relatively short, and resale liquidity is limited.
Upgrade Trigger
Franchisor resolves financial condition concerns (clean audit, no state flags). System reaches 250+ outlets with improved per-unit economics.
Downgrade Trigger
Additional state financial condition flags, system contraction, or material litigation. AR model shows signs of support quality degradation.
Track Item 21 financial statements for franchisor health improvement. Monitor per-unit revenue trends and churn rates. Evaluate AR support quality in your specific territory.
Litigation Summary
No litigation required to be disclosed.
Most relevant for new buyers
Average
$1,063,000
Median
$827,000
Highest
$3,904,654 (Miami, FL — opened 2011)
Lowest
$77,278 (Clinton Township, MI — opened 2018)
Cost to launch
Does not include rent ($450-$3,750/month est), insurance, payroll, or marketing spend.
What franchisees earn
Avg Revenue
$2,319,000 (all 82 reporting locations, includes multi-business operators)
Median Revenue
$1,333,000 (all locations)
No profit/cost data disclosed. Revenue only. At industry-standard 10% net margin, single-territory median implies ~$83K owner income. At 15%, ~$124K. Multi-territory operators see significantly higher absolute returns.
Term
10 years (two 10-year renewals, 30-year max)
Renewal
10% of then-current Initial Franchise Fee + applicable attorney fees
Non-Compete
1 year post-term, 15 miles from franchisee and all other AH locations
Owner-Operator
Required. Must be managed by owner or approved General Manager (10%+ equity, 7+ years business experience, must complete training).
Disputes
Mediation and arbitration in Nampa, Idaho (or closest to principal place of business). Idaho law applies. Subject to applicable state law.
Financing
May finance Initial Franchise Fee only. 60-70% down payment, Promissory Note at 10% interest, repayment within calendar year (up to 12 months). Franchisor is the lender.
Territory
Exclusive territory based on geographic area: approximately 225,000 total population and 25,000+ individuals aged 65+. Defined by zip codes or map attachment. ~80% of business comes from clients aged 65+.
Exclusivity
Franchisor will NOT establish another franchise within Territory during the term. However, franchisor and affiliates retain rights to operate outside Territory, franchise under different marks, use internet exclusively, and implement multi-area marketing programs. Territory cannot be altered except as stated in Item 12.
vs. 1Heart
1Heart: 26 outlets, $1.27M avg, $663K median. Assisting Hands is 8x larger with comparable single-territory revenue ($830K median). Both carry the state financial condition flag. AH has graduated royalty; 1Heart has flat 5% with higher minimums.
vs. HomeInstead
Home Instead: 625 outlets, $2.61M avg, $2.26M median. Assisting Hands is ~1/3 the size with lower per-unit revenue, but offers graduated royalty (4-5% vs. flat 5%), longer term (10yr vs. 5yr), and lower entry cost ($138K vs. $180K). Financial condition flag is a concern HI does not share.
vs. RightAtHome
Right at Home: 508 outlets, $1.56M avg. Assisting Hands is smaller but offers a more franchisee-friendly royalty structure. RAH charges flat 5% with no graduation. AH's multi-territory model shows stronger top-end performance.
Performance Variance Warning
Revenue figures combine multi-business operators — a franchisee running 4-7 businesses from 1-2 offices will show much higher revenue than a single-territory operator. For new single-territory buyers, the relevant metric is the single-business median of ~$830K, not the all-location average of $2.3M. Wide variance from $77K to $11.2M.
A deeper look at the specific advantages and risks of this franchise, based on FDD analysis.
Non-medical and medical in-home care franchise with 207 total outlets (202 franchised + 5 affiliate-owned) across 25+ states. $55K franchise fee with $96,850-$180,000 total investment. Graduated royalty (5%/4.5%/4%). Item 19 discloses gross revenue for 181 franchised and 5 affiliate locations. Affiliate locations in Boise earn $6.9M combined. Large system with steady growth (+18 net outlets in 2024). Area Representative model with 25 ARs providing local support.
Founded
2006
Employees
10-50
Headquarters
Nampa, ID
Training
15.5 hours (12.5 classroom + 3 OJT)
Lane Kofoed, MAcc
CEO and President (since Jan 2010/2011). Also AR for Utah since Jan 2022. Owner of Park Lane Development LLC since May 2005.
Cline Waddell, MBA
Co-Founder and Board Member (since May 2006)
Tyler Moss, MAcc
Chief Financial Officer (since Jan 2022). Also AR for North Carolina. Former Director of Finance/Accounting.
Andrew Dahle, MBA
Chief Operating Officer (since Jan 2022). Also AR for North Carolina. Former Director of Franchising and Technology.
Deanna Keppel
Vice President (since Jan 2022, Chicago IL). Also AR for southern Michigan. 15+ years home health care experience.
Marresa Musgrove
Director of Support Services (since Jan 2023). Also AR for southeast Pennsylvania.
Daniel Durney
Director of Franchise Development (since March 2019, Mesa AZ)
Caring Senior Service
Home Instead
The world's largest non-medical home care franchise — 1,243 global locations, $2.6M average revenue, 30 years of franchising, backed by Honor Technology's Care Platform
1Heart Caregiver Services
Non-medical home care franchise with $2M affiliate P&L disclosure, tiered pricing from $60K, 47% gross margin, and strong California market presence
Homewatch CareGivers
PE-backed home care franchise (Authority Brands / Apax Partners) — 224 territories, 5% royalty, $50K franchise fee, detailed Item 19 with mature franchisee breakouts
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